There’s been plenty of discussion over the past couple days about Huffington Post’s habit of posting articles that consist of the first few paragraphs of someone else’s story sans commentary and then linking to the full piece. This was first raised by Whet Moser at the Chicago Reader, who noticed that HuffPost Chicago (a first attempt at thinking locally, hence its “beta” designation) was doing this to previews of local concerts. In some cases, by copying just the first few paragraphs, HuffPo had reposted the entire article. This is because, as Moser put it, “that is the whole article, dumbass” [italics in original]. For example, click through the thumbnails below to screen shots as provided by Moser:

This has resulted in some serious discussion at Techmeme, as it should be, but my question is: What took so long? I covered the launch of Huffington Post when I was writing the Blogometer at National Journal’s Hotline two and a half years ago, and kept a close eye on the development of the site. If you recall, the site was the subject of some some scrutiny and fun-making ahead of its launch. Huffington’s venture survived the early gibes, long enough at least to attract new ones.
Maybe six months in, I noticed that headlines on the front page linked to just the kind of pages now being critcized. I never wrote about it, but I did bring it up to my boss, who also thought it strange. While Moser has stumbled across a particularly egregulous example of the practice — and in fairness, HuffPo’s Jonah Peretti claims it was an editing mistake — they’re already pushing the envelope of what’s acceptable. And in this case, I think even Sam Zell would have a point.
Bloggers are frequently given to quoting long stretches of others’ writing, but as fair use guidelines usually require, they do so for purposes of adding commentary. HuffPo does not, which raises the question of how much Huffington Post is an authentic blog and how much it is a media company appropriating others’ credibility.
Also raising this question is the new book, The Huffington Post Complete Guide to Blogging. Here’s the cover, available from Simon & Schuster:

Notice anything? Like, say, a complete lack of original blogging voices? Craig Newmark is the lone individual whose reputation was first made online, and even then his rep is not as a blogger but as the founder of Craigslist. Huffington Post built some credibility over the past few years, with myself and other informed consumers of news, by giving a bigger soapbox to lesser known talents such as Jason Linkins and Lee Stranahan. I’d say HuffPo has done them a lot of good, and they would say the same.
But then there are those like Walt Moser and Monica Kendrick, the author of the review noted above. In both circumstances, HuffPo falls short of being a democratizing force in the media. In the dichotomy between its famous and non-famous contributors, HuffPo is trying to have it both ways: they will elevate new writers, but only so far. And the same is true of its bid to provide a new way of experiencing the news: sometimes, all that means is appropriating yours.






