Practicing Politics in the Twitter Era: If we are to speak of the age of online politics — and I am not certain that we should — let’s say we’ve lived through the Blog Era (2001-04), the YouTube Era (2005-08) and now we are in the Twitter Era (2008-?). This screen shot of a blog post at Media Matters (of all places) juxtaposing tweets from Newt Gingrich and Matt Cooper — proof alone that everyone in Washington is using Twitter — provides a useful snapshot of the how Twitter works alongside the blogosphere (rumors of its death still exaggerated) in moving political messages online:

Zing.
So the Right had a vibrant ’sphere in the post-9/11 Warblogging Period, which drifted after the 2004 election, as frustrated soon-to-be-ex-Pajamas Media bloggers can tell you. The Left owned the YouTube era, which happened to coincide, not coincidentally, with President Bush’s second term. Their political blog infrastructure was developed largely on the participation of bloggers and blog readers, not anyone using Twitter yet, most of the time because Twitter did not exist or see any significant usage until SXSW 2007. (You know who I can’t find on Twitter? MoveOn.)
For at least a year now, the Right again has been leading the way on an Internet-based communication platform. So far it’s to organize for Conservatism somewhat broadly as a unifying cause. Top Conservatives on Twitter is not quite a MoveOn for the Right — a whispered-of but ultimately mythical animal not unlike the “Party-in-a-laptop” idea popular with some Neoliberals — but it could have more value as a list than Gingrich’s own Drill Here, Drill now efforts and even the (also short-time) #dontgo message it spawned last August.
These new conservative projects are often built around Twitter itself. Sometimes this results in really annoying tweets, but at this point the right is doing more interesting things in this space. Twitter is smaller than Facebook, but makes up for it in volume of press hits (hopefully someone with Nexis can back this up for me) and news reports that its traffic is about to go all hockey-stick. Maybe it will go Galt as well.
Conservatives also have other, much older infrastructure whose blogging component counts a few successes but still relies on decidedly Web 1.0 websites, and so hasn’t taken as big a hit in the Great Blog Crash of 2008-09. And like companies of the dot com crash (including Google itself), the concepts and websites that clawed their way out of the rubble did not and will not bring back substantial returns in the short run.
Twitter, by its sheer simplicity, is kind of a Long Tail product in that we can (and often seem to actually do) use it in spare moments between the day, which means its audience could approach that of e-mail (especially since, you know, you need an e-mail account to join Twitter). Either could build that kind of reach, depending on who experiments more through the rest of the arbitrary era proper.
Using #TCOT vs. No Hashtags Whatsoever:

According to Internet marketing blog Hubspot, the right’s #TCOT momentum means it vastly outnumbers the hashtags left-leaning Twitter users and bloggers… er, aren’t listed as using, not here at least. Hmm. So which hashtags do the left use?
- Late intermission.
Turns out the left-verse doesn’t do hashtags at all, that I could see from checking these accounts on Sunday afternoon:
- markosmoulitsas
- jedlewison
- matthewstoller
- ttagaris
- janehamsher
- Atrios
- ezraklein
- glenngreenwald
- KagroX
- openleft
- mmfa
- owillis
- mattyglesias
My question for the Left is whether the port side of the Twitterverse will adopt the same habit of hashtags that moves stories — and if it does, whether it will even be led by the Kos-Greenwald-Marshall-Hamsher-Klein-Stoller-Yglesias Netroots movement. And my question for the Right is whether they know any of the Top 5 Conservatives on Twitter, because I haven’t got a clue.
Benchmark note: As of today, Markos Moulitsas (2,411) has 7,288 fewer followers than John Culberson (9,699).
Update: In the comments, @myrnatheminx — whom I tweeted alongside at TransparencyCamp during a @Leslieann44-led Sunday discussion — points out there is a website collecting progressive hashtags: Tweetleft. And as she observes, organized hashtag use lies beyond “‘the usual’ accounts.”




Putting a CAP on Yglesias
It’s been awhile since there’s been a good, old fashioned “you can’t do that in the blogosphere” controversy, but this morning Memeorandum brings us one in the form of a public rebuke to nomadic Center for American Progress (CAP) blogger Matthew Yglesias by CAP interim chief executive Jennifer Palmieri. Not just that, but Palmieri commandeered Yglesias’ blog to do so. Here’s the full text:
What had Yglesias written to deserve this treatment? Two days prior, this:
It shouldn’t take long to figure out what the reaction would be. And it took only three minutes for the first comment, by “The CAP Cleaning Staff”, to appear:
Around the blogosphere, reactions have been much the same. Lefty bloggers from the netroots and academia, such as Matt Stoller and Brad DeLong, rallied to his side. Markos Moulitsas, who has a few more institutional relationships than most, was somewhat muted in his response, the first line simply being:
And I concur. The post was, as Yglesias friend Julian Sanchez put it, profoundly tone deaf. It makes CAP look less like a think tank and more like a message machine (something that is true of most DC research institutions, but few let their guard slip so badly) and it will bring yet more scrutiny to Third Way [Update: About which, great comparison here].
Yet this is also exactly the way of things, as James Joyner matter-of-factly explans:
What’s more, left-leaning but independent-minded Brendan Nyhan had already imagined just this scenario, and does not believe this will be an isolated incident:
It’s already having an effect on his comment section. To be sure, Yglesias’ commenters have been irritatingly wry and weirdly intelligent for years, but in response to this throwaway joke post this morning…
…this was the first comment:
I don’t think I’d go that far. But it is a reminder that the blogosphere is still subject to constraints from the outside world.